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RESUME

Experience

Creative Content Coordinator

REALTOR® Association of Sarasota & Manatee 

Nov 2023 - Present

  • Created an enhanced visual brand identity for the main brand & 5+ sub-brands.

  • Implemented visual marketing concepts for various communication channels to engage members, sponsors, board of directors, & staff. 

  • Managed vendor coordination for print & media productions.

  • Guided new strategic efforts for annual marketing KPI’s.

Associate Creative Director

Moonshine Creative Group 

Sep 2021 - Aug 2023

  • Led a creative team that worked with 8+ non-profits & associations.

  • Edited & approved over 1200+ creative assets for websites, educational toolkits, blogs, social media content, & video scripts leading to a 70% increase in engagement.

  • Streamlined processes between the creative team & clients, increasing production by 30%.

  • Presented innovative concepts to clients in 400+ hours of consultation.

Administrative & Marketing Director

Performance Distributors Inc

Sep 2020 - Sep 2021

  • Executed all marketing campaigns for residential & commercial clients.

  • Managed sales team with lead distribution & customer management.

  • Evaluated competitor trends to adjust marketing and sales strategies.

  • Managed all office and HR responsibilities including handling customer, distributor, & employee complaints.

eMedia Intern

Great Dane of Savannah

Sep 2018 - Sep 2020

  • Created instructional online training course content for internal teams.

  • Executed script writing, graphic design, animation, & video production.

Marketing Consultant & Graphic Designer

Freelance

  • Developing promotion strategies for clients per their needs

  • Creating a brand image and overall strategy to meet client goals

  • Requires copywriting, social media strategy, SEO, data analysis, blogging, event promotion, and web development

Sep 2016 - Current

SKILLS

  • Creative Strategy

  • Branding & Identity 

  • Concept Development 

  • Art Direction

  • eLearning Development

  • Copywriting

  • Social Media Marketing 

  • Web Design

  • SEO, SEM, & Web Analytics

  • Adobe Creative Suite

  • Microsoft Office Suite

EXPERTISE

  • Non-profit & Association Marketing

  • Ethical Storytelling

  • Team & Client Management

  • Audience Development

  • Event Planning

  • Organizational Restructuring

Education

B.F.A in Advertising & Branding

Concentration in Art Direction

Savannah College of Art & Design

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International Baccalaureate Diploma Candidate

Riverview High School

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